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User Journey Mapping

We analyze, visualize, and optimize every step your user takes, identifying the invisible bottlenecks that kill engagement and revenue.
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Guaranteed Impact

  • No Friction

    We pinpoint the moments user frustration peaks and engineer solutions to smooth the path.

  • Business Goals Alignment

    We map workflows that satisfy user intent while guiding them toward your business objectives (upsells, data entry, retention).

  • Accelerate Time-to-Value

    We analyze the "onboarding to activation" timeline and relentlessly cut unnecessary steps, ensuring your users perceive value in minutes.

  • Data-Backed Prioritization

    Our maps reveal the highest-impact opportunities based on user behavior to give you an evidence-based roadmap for development.

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Designing for Reality

We go beyond the “happy path.” We map edge cases, error states, network failures, and user mistakes. By designing resilient flows that handle real-world messiness gracefully, we prevent user abandonment when things get difficult and turn potential frustration into trust.

You’re In the Right Hands

We provide end-to-end partnerships with C-level tech veterans. We absorb the complexity of architecture, design, and scale to guarantee your vision transforms into a market-ready asset without the management overhead.

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Our Pillars


  • Full-Stack Mastery

    Our engineers operate across the full stack, from front-end languages to back-end data architecture. We choose the right tech stack to guarantee speed, performance, and maintainability.
  • Leading with Experience

    Our core team comprises technology veterans with decades of experience in the world’s most demanding tech environments.
  • Cultivating Strong Teams

    We believe in ownership and excellence as a path to growth. We’ve assembled a talented team of engineers, designers, and data experts that will stand by you to fulfill your most ambitious goals.
  • Building the Future

    We believe advanced technology should be accessible to everyone. We design for what’s next by adapting technology as innovation shapes the world around us.

Mapping for Engineering

We overlay backend logic, API calls, and data requirements onto every step of the user journey. This ensures that the streamlined experience we design is actually technically feasible and provides the engineering team with clear requirements for system performance and data structure.

Partnering with Modern.tech was the single best technology decision I’ve made as the CEO of Relevate. They pride themselves on state-of-the-art and progressive software development, so when I express a business need they immediately see how to address it while maximizing flexibility for the future.

Mark Richburg, CEO of Relevate
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Mark Richbury, CEO of Relevate

View Our Case Studies

What Do You Dream of Building?

With services ranging from strategy to development, we are here to help you overcome challenges and supercharge your technology initiatives.